Just Jolly Resources
Adding Link Rel Attributes
Important:
Using link rel attributes is an advanced topic. Using them incorrectly can cause issues with your post appearing in search results. Just Jolly Customer Care cannot help you with adding or updating the link rel attributes on your post.
We recommend reading Google's guidelines on link rel attributes before you make changes to your post.
You can add link rel attributes to URLs in your post's content to define the relationship between your posts and external pages that you link to.
For example, if you have a blog post on Weblog that has a link to the website of one of your sponsors, you can add the "sponsored" link rel attribute to the link to define the paid relationship between your blog and the external page.
In the code of your post, the following code gets added for the new link:
<a href="https://examplewebsite.com">Check out our sponsor's website for more exciting deals</a>
Link rel attributes are additional pieces of code that you can add to links to give search engines and browsers more information. You can use them to define the relationship between the referring page and the external page. For example, if you add the "sponsored" attribute to your link, it looks like this in your page's code:
< a href="https://examplewebsite.com" rel="sponsored">Check out our sponsor's website for more exciting deals</a>
Link rel attributes can be important for your post's SEO. Search engines and browsers also use link rel attributes to help decide how to display a page. For example, Google may mistake sponsored links on your post as bought links to try to manipulate your search ranking. Adding the "sponsored" link rel attribute defines the relationship and reduces the chance of your ranking being penalized.
Types of link rel attribute
The table below explains the link rel attributes that you can use on your post's content.
Type | Explanation |
|---|---|
nofollow | Used to tell search engines not to crawl the linked URL for associate it with your post. This tells search engines that you are not responsible for the linked content and that the external page is not related to your post. |
sponsored | Used to mark paid links such as advertisements or paid placements. This lets search engines know that you've been paid to add this link to your post and reduces the chance that you'll be penalized for trying to manipulate search engine rankings. |
ugc | Identifies user-generated content (ugc) on your post. For example, you can use this to identify links to blog comments or forum posts. This is important if you want to identify user-generated content on your post as potentially lower quality or less credible compared to content that you created yourself. |
noreferrer | Prevents any referral information from your post being passed on to website you're linking to. It also hides referral information from web traffic analysis tools such as Google Analytics. |
noopener | Prevents a potential security vulnerability where a malicious website could gain access to your post when an external link opens in a new tab. Noopener stops this from happening by blocking window.opener javascript functions. |
Adding link rel attributes to your links
You can add link rel attributes to your links in Blog posts, Forum posts, and Groups info.
Note: The link rel attributes that you can use depend on the product. For example, links in Blog posts can only use the "nofollow" and "sponsored" attributes.
Learn how to add link rel attributes to:
Blog post links
Select the post that you want to edit.
Select the text that you want to add a link to.
Click the Link icon in the bar.
Enter the URL you want to link to in the field.
Select whether or not you want the link to open in a new tab.
Select the checkboxes beside the link rel attributes that you want to add to the link:
Tell Google to ignore this link: Adds a "nofollow" attribute to your link.
Mark as a sponsored link: Adds a "sponsored" attribute to your link.
Click Save & Publish.
Forum post links
Please note that this feature was officially discontinued as of May 1, 2025. There is no assurance that it will be reinstated in the future. Any decision regarding the reintroduction or modification of this feature remains solely at the discretion of Just Jolly.
Click the More Actions icon next to the post you want to edit.
Select Edit Post.
Select the text that you want to add a link to.
Click the Link icon .
Enter the URL you want to link to in the field.
Select whether or not you want the link to open in a new tab.
Select the Tell Google to ignore this link checkbox to add a "nofollow" attribute to your link.
Click Publish.
Groups info links
Select the group that you want to edit.
Scroll down to About Group (Optional).
Select the text that you want to add a link to.
Click the Link icon.
Select whether or not you want the link to open in a new tab.
Select the checkbox beside Tell Google to ignore this link to add a "nofollow" attribute to your link.
Click Publish.